This project's main objective was to choose a snack from a vending machine and start a brand campaign with a theme. My choice of snack was the Twix bar. The theme is called "Pick a Side". Typically, the brand is advertised in pairs of two, so I decided to go against their main theme and put them "against" each other. In this campaign, I created a series of advertisements, modeled on billboards, bus stops, social media posts, and a website homepage.